October 21, 2011
Daimler to Expand Alabama Production
Daimler AG announced plans to build an all-new Mercedes-Benz model in the U.S., boosting investment in its Tuscaloosa, Ala., plant by another $350 million and expanding its manufacturing footprint in North America.
The German luxury car maker declined to disclose or describe the new model, which it will begin producing in Tuscaloosa in 2015, but said it would be an "entirely new" product aimed at boosting Mercedes sales, particularly in the U.S.
"This new model from the Tuscaloosa plant is an important element of our growth strategy," said Daimler Chief Executive Dieter Zetsche in a statement. The addition of the new Mercedes model would bring 400 jobs and increase Daimler's total planned investment in its Tuscaloosa plant between 2010 and 2014 to nearly $2.4 billion. The auto maker already makes all of its M-, GL- and R-Class luxury sports utility vehicles at the Alabama plant. It also has plans to begin producing C-Class cars for the North American market in Alabama as of 2014.
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